University Microcredential in Neuromarketing and Consumer Behavior + 3 Credits

Graduated in Business Administration and Management, he has a Master's Degree in Secondary Education Teaching, Vocational Training and Language Teaching, specializing in Economics, Business and Commerce, from the University of Granada. Complement your profile with training in digital methodologies and e-learning. He is especially interested in the integration of responsible practices in business management, with a focus on sustainability and environmental governance. He combines experience in administrative and financial management with teaching activity in digital environments, participating in the tutoring of students and in the development of training resources. Teaching experience: Assistant teacher in non-regulated training — Faculty of Business Management: Tutoring and accompaniment of students in e-learning environments; Preparation of educational materials; Writing articles for platforms and corporate websites; Preparation of training videos; Masterclass delivery. Professional experience: Professional in areas of billing, collections, expenses and purchases: Administrative and financial management; Monitoring of economic and commercial operations; Document management; Control of processes with suppliers and clients; Optimization of administrative and financial flows. Publications: Writing articles for platforms and corporate websites in the business field. Professional skills: Administrative and financial management; Internal control and process optimization; Teaching in e-learning environments; Integration of environmental, social and governance criteria in business management; Preparation of training content in economics and business. Languages: English B2.

Graduate in Business Administration from the Autonomous Technological Institute of Mexico, with a degree approved in Spain as a Graduate in Business Sciences. He has postgraduate training in Pedagogy, Management Development, Customer Experience, Emotional Intelligence, International Trade and agile methodologies. Since 2011, he has developed his teaching career in business schools and international universities, combining content design, direction of Master's Thesis and tutoring of MBA programs with experience in foreign trade, market research and international promotion of SMEs.

Teaching experience:

E-Learning Teacher — CEUPE Business School (2011—To date): Design and delivery of content in International Marketing, International Negotiation, Management Skills, Operations Management and Project Management Tutoring of MBA and MCI programs Director of TFM — CEUPE-URJC and CEUPE-UAH Design of face-to-face workshops at the CEUPE International Week. Professor — Universidad Panamericana, Mexico City: Multinational Business; Negotiation Strategies; Competitive Intelligence; Family Businesses and Entrepreneurship. Facilitator — Tecnológico de Monterrey and Thunderbird University (MIMBLA): Regional Business Environment for Latin America; International Finance and Trade. Professor — ITESM Virtual University: International Trade Strategies; International Negotiation; E-Business; E-Commerce.

Professional experience:

Collaborator — Gipuzkoa Chamber of Commerce, PIPE-2000 Program, ICEX: Foreign Promotion Program for SMEs; Organization of sectoral conferences; Coordination of European and Latin American business groups; Market research and sector analysis.

Professional skills:

Marketing and international negotiation; Foreign trade and international promotion of SMEs; Project management and agile methodologies; Customer Experience and innovation; competitive intelligence; Business Intelligence and data analysis; Direction and supervision of TFM in MBA programs.

Merits:

AEEN Best Tutor Award (2018).